Marketing Intern
About the Role
HelloSIA is seeking a motivated Marketing Intern to lead our Go-To-Market (GTM) initiative at Amity University. In this role, you will help launch our AI-powered personal assistant on campus, driving user adoption by demonstrating how SIA helps students save time on document management, renewals, and daily life admin. You will serve as the primary liaison between HelloSIA and the Amity student community, executing on-ground strategies that showcase our secure, time-saving technology to thousands of potential users.
Requirements
- Campaign Execution: Develop and implement a campus-specific GTM strategy to onboard students to the HelloSIA app within a set timeline.
- On-Ground Activations: Plan and lead marketing events, demo stations, and workshops to showcase features like travel tracking, document organization, and automated reminders.
- Partnership Building: Collaborate with student councils, clubs, and university administration to secure promotion channels and event access.
- Content Creation: Create engaging, student-centric marketing materials that translate our complex AI capabilities into simple, relatable benefits.
- Community Engagement: Act as the on-ground face of HelloSIA, gathering user feedback and answering student queries to drive trust and adoption.
- Analytics: Track key performance indicators (downloads, active users, engagement) and provide weekly reports on the campaign's success.